Lori and Mark

The only radio station in Baldwin/Mobile Counties that caters to mature adults and Senior Citizens with Oldies and Adult Standards: from Frank Sinatra, Dean Martin, and Motown, to the Beatles, Neil Diamond and more, primarily from the 1940’s,‘50’s, 60’s and 70’s. We are a 5,000 watt AM Radio station that also streams on-line and on apps 24 hours a day.

Who listens to us?

Our audience primarily consists of thousands of Baby Boomers and Senior Citizens in Baldwin and Mobile Counties aged 45+. They are the largest demographic with the highest amount of dispensable income in the U.S. And they grew up on AM Radio! Some times their adult children listen, too!

What special features do we broadcast?

The Gulf Coast Swap Shop, an extremely popular and humorous show where listeners call to buy, sell, or swap items like Craig’s List on the radio! It is broadcast Monday-Saturday from 9:05am-10am.

Local News: for Fairhope, the Eastern Shore, Baldwin, and Mobile Counties. Morning show interviews with local governmental officials, civic leaders and non profit organizations.

Community Event live coverage: including the Fairhope Arts and Crafts Festival, Christmas and Mardi Gras Parades, and “town hall” style meetings.

Why advertise with us?

1480 AM WABF can deliver a unique listening audience that is exclusive to our radio station. No other station plays music and information that targets both mature adults and Senior Citizens. We have the adult caregiver and the elderly parent that needs assistance. Our audience relies on us to bring them not only entertainment, but local news and information about our community that they can get nowhere else. Our listeners are loyal adults, many of which are upscale with money to spend. They have a need for your products and services, and we are an affordable, effective way to reach them! Contact Lori DuBose wabf1480@outlook.com    251-928-2384